Friday, December 28, 2012

Domain Names

Domain names are still one of the most important aspects of securing your place on the Internet. Your domain name can make a big difference in how memorable your brand is, how well your website ranks on search engines and how closely your website is associated with the actual subject of your website.

We all know how important it is to have a solid web-presence for your business or organization and that begins when you check available domain names. Aquiring a domain name is the first step in getting your website up and running. Take time to choose your domain name wisely. You can host it your domain name where ever you like, but the name is what your website will be identified by.

Here are a few tips:

  • You want to register your domain names with an ICANN certified registrar.
  • Choose domain names that are appropriate for your target audience.
  • Keep domain names short and simple.
  • Use the appropriate pluralization.
  • Register the domain name in the correct global or country level domain.
  • Avoid using hyphens between words if possible.
Your domain name plays such a big role in your online presence that time should be taken to research before choosing one. Take into consideration the demographics of your audience; their style of talk, web habits and existing familiarity with your brand. 


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